The purpose of this paper is to provide a “Mobile User Experience Framework for Voice services.” The rapid spread of mobile cellular technology within Africa has made it a prime vehicle for accessing services and content. The challenge remains to provide these services and information on the technology that the user already owns and is proficient in using. To this end voice as service and distribution mechanism for information is, ahead of SMS and USSD, the most ubiquitous channel of access as it is available on all mobile phone handsets. User experience has been linked to the uptake and engagement with technology and services. As such it becomes imperative to acknowledge mobile user experiences for voice services in order to provide an optimal engagement opportunity that would facilitate participation by end users.
Reference:
Botha, A, Calteaux, K, Herselman, M, Grover, AS and Barnard, E. Mobile user experience for voice services: A theoretical framework. 3rd International Conference on Mobile Communication for Development, New Delhi, India, 28-29 February 2012
Botha, A., Calteaux, K., Herselman, M. E., Grover, A., & Barnard, E. (2012). Mobile user experience for voice services: A theoretical framework. Karlstad University Press. http://hdl.handle.net/10204/5645
Botha, Adèle, K Calteaux, Martha E Herselman, AS Grover, and E Barnard. "Mobile user experience for voice services: A theoretical framework." (2012): http://hdl.handle.net/10204/5645
Botha A, Calteaux K, Herselman ME, Grover A, Barnard E, Mobile user experience for voice services: A theoretical framework; Karlstad University Press; 2012. http://hdl.handle.net/10204/5645 .
