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Please use this identifier to cite or link to this item:
http://hdl.handle.net/10204/4763
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| Title: | E-commerce usability: do we need guidelines for emerging economies? |
| Authors: | Chelule, E
Herselman, M
Van Greunen, D |
| Keywords: | Heuristic evaluation
User evaluation
Emerging economies
Human computer interaction |
| Issue Date: | Jul-2010 |
| Citation: | Chelule, E, Herselman, M and Van Greunen, D. 2010. E-commerce usability: do we need guidelines for emerging economies?. IADIS International Conference on Interfaces and Human Computer Interaction 2010, Freiburg, Germany, 29-31 July 2010, pp 19-26 |
| Series/Report no.: | Conference Paper |
| Abstract: | This paper presents the results of a usability study conducted on South African B2C bricks-and-clicks retailers' e-commerce websites. The study employed two evaluation techniques namely; user evaluation and heuristic evaluation (HE). The results indicate South African unique needs which shouldn't be ignored. |
| Description: | IADIS International Conference on Interfaces and Human Computer Interaction 2010, Freiburg, Germany, 29-31 July 2010 |
| URI: | http://hdl.handle.net/10204/4763 |
| ISBN: | 9789728939168 |
| Appears in Collections: | Human factors
General science, engineering & technology
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